In recent years, Canada Post’s printing market is steadily on the rise. However, the branch in the area of performance is not the same.
(1) bills held steady increase in the number of copies printed, printing the bill in 2006 amounted to 5.5 billion copies, an increase of more than 2001 were 800,000,000.
(2) the continued rapid growth of print ads, print ads in 2006 with a total volume of 5.2 billion copies, an increase of more than 2001 were 900,000,000; of which targeted direct mail in 2001 from the number of DM 28 billion in 2006 jumped to the 3.7 billion copies.
(3) By contrast, the Post printed publications market decline, in 2006, the total amount of publications for the 536 million copies since 2001 after 5 years, a decrease of 31,000,000 copies. The data reflect the
: Post print advertising market outlook, postcards, brochures, catalogs printing more and more of the popular printers. On the other hand, with the emergence and development of e-commerce, most people choose to pay bills on-line, fixed information printed bill will decrease yearly, and this bill to the printers to a warning, some people have to invest print advertising market.
